BP Trends Book Review Competing on Analytics (Book review)

BP Trends Book Review Competing on Analytics (Book review)

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Tom Davenport and Jeanne Harris have written an important book that looks at Analytics and discusses how some smart companies are making more money owning information about an asset, than owning the asset itself. Every business executive will want to read this book. If your company isn’t investing in Analytics, then you owe it to yourself to consider what’s involved, and determine whether or not you should be.

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