BP Trends Article How to Avoid the Four Most Common Mistakes of Sales Process Mapping

BP Trends Article How to Avoid the Four Most Common Mistakes of Sales Process Mapping

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Michael Webb is a strong advocate of process mapping as a technique for improving business results. Based on his work with several dozen clients, he has detected four common mistakes that deter successful use of this technique. Learn what they are and how effective use of sales process mapping can lead to a more successful sales force and have a bottom line impact.

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